Misleading Deals
Some affiliates present offers and deals with improper descriptions such as improper labeling or outdated terms. Many regulators say advertisers are responsible for their affiliates' misstatements, so advertisers have a strong incentive to supervise what affiliates do. Outdated terms also confuse customers and lose sales – if a user is promised one offer, but instead gets something different, that disconnect may cause the user to abandon the purchase.
We use automation to examine affiliates’ sites and compare their statements with advertiser requirements. For example, if an advertiser newly requires a certain sentence to be included in an affiliate’s disclosure, we can make sure that that sentence is indeed present. If an advertiser prohibits certain tactics, we can check for words and ideas that indicate a violation.
We also cross-check affiliate links (and their destinations and associated offers) with offer descriptions, to make sure every link does what it says.
Know How your Affiliates are promoting your Brand
with our customized affiliate fraud solutions
Who Can Benefit?
Advertisers
We use machine learning and reverse engineering approaches to monitoring the ways your affiliates are promoting your brand. We help advertisers to maintain compliances, recover the advertising budgets and protect their brand reputation. Manage your affiliate networks with real-time monitoring to drive revenue and preserve the customer experience.
Read MoreAffiliate Networks
Our data driven publisher profiling and fraud detection solutions help affiliate networks track and analyze each activity of their affiliates. Track and monitor the affiliates to give the best ROI to the advertisers relying upon your network. Enhance your reputation for high-quality traffic by evaluating targeted publisher content.
Read MoreDigital Media Agencies
We help digital agencies to differentiate their offering and provide high-quality traffic by evaluating the affiliate content that uses their client's tracking links. Our technology-enabled customized solutions help digital agencies automate frequent checks for affiliate fraud. In turn, enhancing their customer satisfaction and maintaining global marketing compliances.
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